Some of you out there may think this is sort of black hat or at least a gray area. Let’s be straight up, if you can get back links to your customers site or to your site if you are a customer, and it’s coming from a site with very good content then who cares how it’s done. One technique that I use and that a lot of other people use is to create what’s called multi-sites. I give you an example of a multi site, WordPress.org is a multi site. You are able to create a blog there. And relevant good content onto that blog and then link out to other sites from that blog. And, because WordPress is huge and it carries a lot of weight the links coming from the sites on WordPress.org helping getting other sites ranked.
Now like with anything else there are techniques to make this a lot easier than going out in creating blogs auto bunch of multi-sites. First you have to find them, then you would have to get the content written, and then you have to maintain these sites. Over time I’ll reveal to you a simple way to make multiple multi-sites and have them working for you getting links to your site and making your site gain in the rankings of the search engines.
The hardest part about online marketing is that there are so many facets to it – and so many different ways to make money. I’ve been involved with it for over 5 years now, had some great highs and terrible lows. I’ve tried wearing all the different colored “hats”, been slammed and pampered by Google and customers alike, and through it all I learned some very interesting things. 1) Make the focus of your projects something that your are truly interested and you will find your time spent working on them more rewarding – financially and personally. 2) Stay away from the “hyped” crowd. Marketing techniques that draw attention fade out just as fast as they come. Stick to what works, good content, connections with people/groups and smart marketing. 3) Never be afraid to get into a niche just because it seems “saturated”. In an online world where 1 article written can funnel you tens of thousands of visitors, there’s no need to worry about overall competition levels. 4) Finally, and building on #3, try and stay ahead of the curve with your content. Be the first to write about something that is upcoming and you’ll likely remain at the top of the search results with the oldest links, most links and most social interaction.
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I do think it’s more effective to (attempt to) get links from existing sites. Google is getting smarter about devaluing links from newly-created sites / blogs, and over time I think rankings will suffer as a result. Of course, getting them from existing sites is easier said than done, and some links are better than no links!